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By the end ofthe employment rate is expected to rise by 3. Globally inthe sector accounted for million jobs, or 9. The economic drivers include: Enhanced security in the country, infrastructural developments like The Standard Gauge Railway, a steady macroeconomic environment, improved budgetary allocations by the government, the resilience of the tourism sector, and increased air connectivity within Africa.
International arrivals to Kenya reached 1. InKenya earned 1. The resilient performance of the travel and hospitality sector has been impactfully felt on the Kenyan economy, directly contributing Ksh. By the end ofthe contribution is expected to rise by 5.
This high connectivity has allowed more Kenyans to go online to look for travel information such as deals and discounts on hotels and airlines, new destinations as well as travel packages.
Travel Contribution to the Economy The travel and tourism industry directly contributed 3. Total contribution stood at 9. In Kenya, our volume of bookings was affected a lot by the first round of the elections but other countries in the region had stronger performances then.
During the second round of the election, we barely saw any impact. At that time people were already planning for their end of year holidays and employees had resumed their business trips.
In my opinion, the communication around the second round of the elections was quite well managed and consequently it did not affect the tourism industry as much. Going forward, Kenya should continue to communicate proactively and positively to mitigate the impact of such events.
Have Kenyans become more receptive to the use of OTAs and the concept of online bookings? The awareness around our services is now very high, but a lot of people are still not ready to fully rely on our online interface to book their trips.
We are proactively reaching out to these offline customers through our offline travel agencies and the Jforce team. It gives them an opportunity to interact with our experienced customer agents who assist them to book through our online platform and enjoy the benefits thereof.
Customers who have used our platform even once are strongly recommending it to their friends and relatives, as we have proven to be the cheapest travel one-stop-shop.
Overall, although we have come from afar, the adoption of online platforms to buy goods and services is impressively growing. What are the top 5 destinations Kenyans traveled to within the country inand what are these locations known for?
Mombasa and Diani were extremely popular during the end of year festive season and some long weekends. We were able to offer half board and full board deals from 5, and 7, ksh in 4 star hotels, a factor that has given us a competitive advantage in these regions.
Naivasha and Nakuru are usually very popular for the weekends, but also for some business trips. We see lots of last minute bookings for these destinations.
On the other hand, Nairobi remains the most booked destination for people coming from outside the country as well as from local business people living in other Kenyan cities. Inthese 5 destinations are still showing a very strong lead in popularity, with a growing demand for Kisumu, Malindi, and Eldoret.
Our passengers are largely domestic, aged between 18 and 65 years. What would you say are the main technology factors driving Kenyans' flight culture? Accessibility of flights bookings through the internet is a major element in my opinion.The Republic of Kenya is located along the Equator of the eastern side of Africa, boarding the countries of Somalia, Uganda, Ethiopia and Tanzania.
The country covers an area of , km2 and house approximately million people and growing at a rate at a rate 6f annually. The climate take. At a past hospitality event, World Travel & Tourism Council (WTTC), David Scowsill applauded Kenya’s hospitality industry for remaining resilient, and successfully overcoming the .
Assessing Trends In Kenyan Hospitality And Travel Industries Tourism Essay. Categories. Free Essays; Tags.
The Republic of Kenya is located along the Equator of the eastern side of Africa, get oning the states of Somalia, Uganda, Ethiopia and Tanzania. The state covers an country of , km2 and house about million people and turning.
The hospitality industry in Kenya is a vibrant and thriving industry and one that brings the most revenue to Kenya. Many people visit Kenya for different reasons and at different times. Some visit to enjoy the friendly weather, others to watch the wildebeest migration among many other reasons.
The Republic of Kenya is located along the Equator of the eastern side of Africa, boarding the countries of Somalia, Uganda, Ethiopia and Tanzania. The country covers an area of , km2 and house approximately million people and growing at a rate at a rate 6f annually.
The climate take. Oct 02, · The country’s hospitality industry is on an upward growth trajectory, having been resilient and surmounting numerous challenges over the years to secure a place for itself among the top in Africa. The travel and hospitality sector has immensely contributed to the economy by driving tourism earnings, providing foreign exchange and creating employment for many Kenyans.